Top 5 Film & Television Apps Performance in New Zealand, Q1 2024

In the first quarter of 2024, the top 5 Film & Television apps in New Zealand—Disney+, Amazon Prime Video, Crunchyroll, Netflix, and DramaBox - Stream Drama Shorts—demonstrated diverse performance trends across downloads, revenue, and active users.

Disney+ saw a steady increase in weekly revenue, peaking at approximately $114K in the final week of March. Weekly downloads fluctuated, with a notable rise to 6.9K in the week of March 25. The number of active users displayed a mixed trend, starting at around 253K in early January and ending at approximately 226K in the last week of March.

Amazon Prime Video experienced consistent weekly revenue growth, reaching nearly $32K in late March. Weekly downloads showed a decline mid-quarter but rebounded to approximately 7K in the final week of March. Active user numbers remained relatively stable, hovering around 115K by the end of the quarter.

Crunchyroll had a moderate increase in weekly revenue, peaking at around $23K in late February. Weekly downloads saw a slight dip, averaging around 1.8K towards the end of the quarter. Active users showed a gradual increase, ending the quarter with approximately 28K.

Netflix demonstrated a steady rise in weekly revenue, reaching approximately $15K in late February. Weekly downloads varied, with a peak of around 6.6K in the final week of March. Active users fluctuated throughout the quarter, starting at around 599K and finishing at approximately 582K.

DramaBox - Stream Drama Shorts showed a notable increase in weekly revenue, peaking at about $14K in mid-March. Weekly downloads saw a significant rise to approximately 4.6K in the week of March 11. Active users increased steadily, reaching around 8.3K in mid-March before slightly declining to 6.5K by the end of the quarter.

These insights are based on data from Sensor Tower, where you can find more detailed information and analysis.